Givenchy, Couture, AW11, Paris.
The sheer time scales for developing ideas for Couture vs Ready to Wear garments is vastly different. Once a pattern has been finalised from toiles a finished salesman sample can be made relatively quickly for a ready to wear garment, and if necessary it can be recut with final pattern and construction changes, in different colourways or substituted fabrics. For couture, the design development process is a lot slower and needs to be approached with greater focus and discipline.
Chanel, Couture, AW11, Paris.
Hidden amongst the boucles and tweeds at the Chanel couture collections were some incredible buttons that were as beautiful as brooches. There were also some trims that on closer inspection seemed to have been designed to directly mimic the look of chain, and this ran around the edges of cuffs, hems and collars.